The brief

Voyager had a clever planner hidden behind six tabs. Travellers gave up before they found it. We were asked to make the product feel as simple as the idea.

What we built

One screen, one timeline. A route line that reads like a departures board, a type system built for glancing on a moving train, and an identity that grew out of the timeline itself.

What changed

Trips planned per user doubled in the first quarter, and support tickets about finding features dropped by more than half.